Online coupon supplier RetailMeNot Inc. has bought Actiepagina, a publisher of online coupons in the Netherlands. Sources estimated the purchase price at nearly $10 million.
Should the daily deal sites like Groupon and LivingSocial falter, you can bet your bottom dollar that online couponers — which have been around since the beginning of the Internet — will still be present.
One of the survivors could be WhaleShark Media, which today announced that it was changing its corporate name to RetailMeNot — one of its main individual brands for the last few years—and acquiring Amsterdam-based competitor Actiepagina.
- RetailMeNot
- Actiepagina
- Netherlands
- Coupons